MiD DAY is a part of Jagran Prakashan Ltd (JPL) - India`s leading media and communications group with its interests spanning across Print, OOH, Activations, Mobile and Online that covers all of India as its footprint – and is arguably amongst one of the largest media conglomerates in the country.
India’s most engaging local newspaper, MiD DAY, has become the quintessential physical connect for the uber-social generation to consume their local city news today. Over the last couple of years, the newspaper has been on a mission to up its engagement quotient with these social netizens. Whether it is local news, career guidance, dream homes, a look at what’s on in the city or best of bollywood gossip, MiD DAY’s sections have it all, alongside staple news and amusers like comics and crosswords.
To add to the dynamic product delivery through content, MiD DAY has also been creating a unique experience for its readers and clients through globally awarded marketing initiatives. The print innovations like 3D Impact Jacket, Format innovations and promotional activities like the MiD DAY Bollywood Lunch Contest, MiD DAY Happy Hours @ Work & @ Home, MiD DAY Media Nights, MiD DAY Corporate Cricket League & many others have won top honours across International Award functions such as INMA, IFRA Cross Media Awards & Asia Multimedia Publishing Awards.